A lecture about Enzo Ferrari
For the February holidays, we are preparing a special program for our residents, members of the golf club and guests of our hotel.
In addition to the traditional winter virtues of MillCreek - golf simulator, fishing, SPA, winter skating rink, cross-country skiing, we will organize a lecture about Enzo Ferrari.
If you wanted to get acquainted with the golf club, take the first steps in golf, have an exquisite time - become a guest of our hotel or come to the lecture itself.
This lecture is timed to coincide with the release of the acclaimed world premiere of the film "Ferrari".
There are many interesting things in the history of Ferrari: the creation of its business under the wing of Alfa Romeo, the conflict with FIAT and the subsequent sale of the business to this carmaker. Negotiations with Ford to raise the price and push a deal with FIAT president Giovanni Agnelli.
The opening of the American market and outright mockery of American customers: "you have money, but you don't understand anything." Family vicissitudes: wife, mistress, the tragedy of Dino Ferrari, a similar story of Henry Ford and son Edsel, son of Pietro Ferrari.
It will be possible to discuss and argue about it. Some may have also seen the 2002 Italian film
Enzo Ferrari and the Mafia.
Ferrari design: Alliance with Pininfarina. Creating your own fashion house. Is it possible to wear Ferrari clothes if you don't have a Ferrari? How to attract a young audience? Which cars have become design icons? How did the separation of sports and car business go? Why Ferrari's business was experiencing difficulties.
As a result, you will learn the secrets behind the greatest of brands and discover the answer to the main question.
Gathering of guests at 13:00.
The lecture starts at 14:00. Duration 2.5 hours
Booking tickets and accommodation by phone +7 812 507-83-11